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Kira Greene's posts

Jul 10th 2012

Joystiq Relaunches Mobile Site


Joystiq
, the definitive source for video game news and information, relaunched its mobile site at m.joystiq.com, optimized for all mobile phones to browse. Readers can take a swipe at the top bar of highlighted stories or browse news, read reviews, play videos, listen to podcasts, comment through Livefyre and hop through screenshot galleries. Learn more about the relaunch by reading a blog post from Joystiq's Editor-in-Chief, Ludwig Kietzmann.

Learn more about AOL's mobile offerings from your favorite brands like The Huffington Post, TechCrunch, Moviefone, SHOUTcast, Engadget and more by clicking here.

Jun 11th 2012

Patch Announces Record Month in May

Patch announced today that May was its best month ever for traffic and revenue. According to just-released comScore numbers, Patch served a record 11.7 million users in May, a 14% increase over April's 10.3 million users and an 11% increase over its previous traffic record of 10.6 million users last August. In addition, Patch's total revenue was 14% higher than its previous record last November and also represents a 17% bump in revenue over April 2012. In 2012 Patch has already booked 130% of its total 2011 revenue.

In a press release today, Patch also said:

  • The 14% month-over-month growth in users outpaced the comScore Regional/Local category as a whole, which grew only 3% over the same time period.
  • Patch had a 12% increase in engagement (visits per unique visitor) from April to May. Within the top ten regional-local properties, this represents the highest increase in engagement month over month, and ranks Patch as the second highest in engagement among those properties.
  • With an average site age of just over 18 months, Patch is now the #5 regional/local property on the web, from #10 when it first entered the rankings in December 2010.


Jon Brod, who co-founded Patch, said in the release: "We are extremely gratified to see these measures of the traction we have gained in our communities and in our business since our launch just over 3 years ago."

Jun 7th 2012

Hola! El Huffington Post Launches in Spain


The latest international edition of the Huffington Post debuted today in Spain in partnership with the leading Spanish-language newspaper El Pais. El Huffington Post, headquartered in Madrid, follows launches this year of Le Huffington Post France and Le Huffington Post Québec. Other international editions include HuffPost Canada, the first international edition, and The Huffington Post UK, both of which went live last year. Meanwhile, later this year, L'Huffington Post Italia is scheduled to debut later this year.

Montserrat Domínguez, most recently director and host of "A vivir que son dos días," the leading weekend radio show at Cadena SER, is editorial director. Read her blog post today about the new site. During her long journalism career, Montserrat has also worked for Efe News Agency, Canal +, Antena 3, and Tele 5, served as a political contributor to La Vanguardia and is VP of the Spanish section of the European Journalists Association.

Read about the rest of the team in Arianna Huffington's blog post in English or in Spanish. Huffington also shares the launch day lineup of bloggers and talks about the economic climate in Spain, saying that "Spain is at a crucial moment in its history, engulfed in crisis and facing steep challenges." Take a behind the scenes look at the launch by viewing these pictures and a video.

Mar 13th 2012

AOL's Rachel Gross Named Top Event Innovator

BizBash, leading trade media group for the events industry, just unveiled its second annual list of the 66 most innovative people in the business, and AOL's Rachel Gross made the list.

Rachel, who heads Corporate Events & Community Relations on the Brand, Marketing and Communications team, shares the honor with other event planners and designers described by BizBash as those "who stay ahead of the curve and move the industry forward" as "the drivers behind groundbreaking, purpose-driven concepts that shape the way we think about events today."

She was selected to be on the cover of the March/April issue of BizBash magazine, which publishes this week, along with eight other event innovators and Rachel is also featured in a video on the BizBash site talking about her pledge to make AOL's events green and sustainable, while still engaging guests.

A long-time AOLer, Rachel and her team manage AOL's strategic presence at several hundred events a year such as the Consumer Electronics Show, Advertising Week, Huffington Post Game Changers and other trade shows as well as internal events. The team is also responsible for AOL's community relations efforts, which include AOL's partnership with St. Jude Children's Research Hospital.

Keep up with Rachel's adventures on Twitter by following her at @racheljgross.

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