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Sep 12th 2013

VH1 Rock Doc, "DOWNLOADED," Streams Free Today on AOL

Today, we're excited to announce an AOL-first. We've acquired a feature film to stream for free on AOL On: VH1 rock doc Downloaded, which takes viewers behind-the-scenes of the monumental rise and fall of Napster.

Head to downloadeddoc.com to stream Downloaded, the critically acclaimed doc directed by Alex Winter. It will also be available through the AOL On app on mobile devices and TV, as well as AOL brand channels including Moviefone, Cambio, and Mandatory. You can find the film syndicated across the AOL On Network, AOL's premium network of publishers, including featured destination site's SPIN.com and VIBE.com.

Building on AOL On's position as the web's largest library of curated video content, AOL offers filmmakers a unique digital distribution model and the opportunity to release their films to the 100M consumers visiting AOL each month across its platforms. Taking into consideration the changing habits of viewers across different devices, AOL will provide multiple viewing experiences for Downloaded. Consumers will have the option to watch the film in seven distinct chapters or view it in its entirety, and will have access to new, exclusive bonus content. AOL will also offer live "add-ons" to the viewing experience tonight, such as the live chat with director Alex Winter and other special guests, which will allow for partners to drive real-time engagement with fans. In the past, AOL has similarly partnered on video content with other entertainment companies such as Sony, Discovery and Billboard.

Be sure to check out the social streaming at 6:30pm ET tonight: It will include live tweeting from the director Alex Winter, Cambio, VH1, Moviefone, Mandatory, Downloaded, Max Lugavere and other special guests.
For updates and the latest news from AOL, follow @AOLPR on Twitter.

Oct 4th 2012

The AOL On Network - We're Pretty Much Everywhere


In August The AOL On Network launched version 2.0 of its connected TV app and expanded the app onto three new platforms, making our massive video library available for 10 total connected TV devices. Today, we've announced that a native app is being launched for iOS and Android smartphones and tablets to continue our goal of reaching consumers at every touch point. With the announcement, The AOL On Network's 420,000 short-form videos can now reach over 85 percent all of U.S. consumers. We're everywhere now -- on your desktops, smartphones, tablets and connected TVs.

This announcement further showcases AOL's commitment to video and providing viewers with the top content they need to see at the right time. And, the most recent comScore Video Metrix Report indicates that this strategy is resonating with audiences as we climbed up to more than 61 million viewers and again surpassed the 1B marker for total streams of both video ads and content. Since we're now on more mobile devices, including the iPhone, iPad and Android-powered devices from manufacturers like Samsung and HTC, we expect to see our reach continue to climb.

Our viewers will be glad to know that the mobile apps were built with their user experience in mind. Users can search for and "favorite" videos with just one touch as well as share with their social networks. The iOS version is also Airplay enabled, allowing users who have Apple TV to seamlessly display videos from a mobile iOS device onto the television.

And while today's news is great for consumers, it's important to note that this is also a big deal for our content partners and advertisers. They'll benefit not only by taking advantage of the increased exposure, but also because media buyers can now purchase across all of AOL's properties, like Engadget, TechCrunch and HuffPost Live, with just one buy and gain access to all devices.

Lastly, I just want to give a big acknowledgement to Rob Delacruz, our General Manager for Connected TV and Mobile Video, and his entire team for their outstanding work on developing these apps. Rob is just one of many staffers we have at The AOL On Network who works tirelessly everyday to make AOL On the best destination for video!

Check out the AOL On app now by heading to Apple's App store or the Google Play App store.

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