With 25 years of agency and client experience, Barbara is a diverse practitioner with experience in direct, digital, brand, media and experiential marketing. She has worked in many WPP Operating Companies and was a WPP Team Lead – giving her deep knowledge of the entire WPP network. She's led large global teams and has a proven track record of increasing agency revenue and extending client relationships.
Barbara is thrilled to join the AOL Agency Team with the goal of deepening and growing AOL's WPP business relationships through building game-changing strategic partnerships and innovative solutions for their agencies and clients. She has strong, long-standing relationships based on tenure within WPP and has an amazing 'can-do' spirit.
We know Barbara's strong at transforming strategy into reality, and we're thrilled to have her onboard. Please join me in welcoming her to the AOL family!