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Feb 21st 2014

A Very Social Week For AOL

As Social Media Week nears the finish line, what better way to give a little #FlashbackFriday than to take a look back at AOL's events over the past week?

From the panel we hosted on Tuesday, additional events throughout the week at our offices and our Twitter co-hosted cocktail reception on Thursday, AOL put itself on the social media map in New York for a long time to come.

Kicking off the week, The Huffington Post's Tim McDonald moderated a sold-out panel, "Is Social Killing Storytelling", on Tuesday afternoon. The panel featured an amazing lineup of panelists –including Mashable's CMO, Stacy Martinet and the Editor-in-Chief of The Atlantic, James Bennet. Despite the inclement weather, we had a nearly-packed house and an additional 845 viewers who streamed the panel online.

Additionally, 250 social media influencers, AOL clients, journalists and digital media professionals attended the AOL and Twitter event, "You've Got Social" last night. To encourage the influential guests to share content from the event with their followers, we transformed every aspect of the event into a social media activation. Hundreds of people Tweeted together to unlock better drink options at the bar, request the next song played by the DJ, and strike a pose in our GIF booth.

We think it was a very social week for AOL, but don't just take our word for it: the infographic below provides a breakdown of AOL's Social Media Week by the numbers:
Wish you could have experienced AOL's Social Media Week for yourself? While we can't recreate the tweet powered bar or DJ, we can show you the thought-provoking panel, Is Social Killing Storytelling, here.

Dec 5th 2012

Barb Dybwad Returns to Lead New Business Development for Engadget, Joystiq and TUAW

We are excited to welcome back Barb Dybwad, a former editor at Engadget, Joystiq and TUAW, who is rejoining AOL as director of new business development for all three properties.

Barb returns after a 4-year absence, during which time she held a number of roles at start-ups on both the editorial and business side. Her previous roles include vice president of content at Tecca, a news and information site about consumer electronics, director of production at Crowd Fusion, the collaborative Web and mobile publishing platform, and senior editor at Mashable.

AOL's technology media brands are at the forefront of the industry, aggressively covering news and reviews while offering in-depth analysis and expertise both online and off. Barb's experience is expected to help the new business team to elevate these brands even further.

Welcome back, Barb!

To learn more about AOL's technology and other content brands click here.

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