Cambio is thrilled to announce that they are the exclusive digital partner for the 2013 Billboard Music Awards in Las Vegas on Sunday, May 19th. The partnership includes turning the traditional red carpet into Cambio's 'blue' for the live pre-awards show at the MGM Grand Garden Arena. Additionally, Cambio has exclusive access to backstage interviews and drive-bys with the hottest names in music as they present and perform throughout the show.
This activation will be featured on the newly redesigned Cambio site that includes many innovative features such as responsive design, continuous scroll, extra large multi-platform video display and a simplified approach to content delivery, making the site user friendly on all devices.
The "blue" carpet will be live streamed on Cambio and AOL at 6:30pm ET and the backstage live stream kicks off at 8:00pm ET. Don't miss any of the action, click here for Cambio's coverage of the Billboard Music Awards.