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Apr 15th 2014

AOL Welcomes Dave McDowell as Head of AOL Communication Products

As the pace of innovation accelerates in mobile and desktop consumer applications, it's imperative we have the best product talent to keep AOL's suite of products evolving. To that end, I'm excited to announce today that Dave McDowell will be joining our group as SVP/GM of AOL Communication Products.

In his new role, Dave will oversee AOL's entire suite of communication products, including AOL Mail, Alto, AIM, Client, Calendar and Address Book. Dave will focus on evolving the product strategy across all current communication products as well as the development of new products and services we can offer to AOL's large and loyal audience.

Dave is a seasoned internet executive with deep expertise in communication products. As Vice President of Product Management at Yahoo, David was responsible for the monetization and growth of Yahoo's communication products, representing 300 million monthly users worldwide. He drove more than $100M in revenue with innovative advertising formats and new targeting products, and helped broker partnerships with the likes of Apple, AT&T, Dropbox, Microsoft and Nokia to improve the user experience and reach of Yahoo Mail.

As consumers' use of communication tools continues to evolve, Dave's addition to the AOL team will help us identify and seize growth opportunities, as well as fully leverage these powerful platforms within AOL Membership and across the Company more broadly.

I couldn't be more excited about Dave joining our team, and I'm confident that his leadership and experience will be a huge asset to AOL. Please join me in welcoming him to the team, effective today. He will be based in our Palo Alto office.

Apr 2nd 2014

Kim Kadlec Joins AOL To Lead Global Partnerships

Today marks another exciting day for AOL. I'm thrilled to announce world-class global marketing veteran Kim Kadlec has joined the AOL team as Head of Relationship Management. In this role, Kim will focus on building strategic distribution partnerships with leading, large-scale organizations for our content, brands and platforms around the world.

AOL has built strong positions in news, lifestyle, tech, autos and entertainment, as well as breakthrough and culturally significant content platforms, such as The Huffington Post, MAKERS, Crunchbase, Moviefone, and Mapquest. Kim's role will enable us to most effectively leverage those global content and technology assets to diversify our traffic and distribution mix, develop and grow our consumer brands, and provide meaningful insights to our product, programming and revenue teams.

Kim has a diverse background – including groundbreaking work in building brands on a global scale and navigating the shift by advertisers into digital media – and we have first-hand knowledge of her innovative work. Previously the Worldwide Vice President, Global Marketing Group at Johnson & Johnson, she introduced an updated version of the "4 P's" of marketing – a longstanding pillar for the industry: purpose, presence, proximity and partnership.

With unique visitor growth on our properties for six consecutive quarters, AOL is in a position to become the best partnership company in the industry – and we can't wait to see what the future will hold as Kim leads these efforts globally.

Please join me in welcoming Kim to AOL!

Apr 1st 2014

Full Steam Ahead for AOL Platforms

What an amazing few weeks it's been. We just unveiled our vision for our global programmatic advertising platform, ONE by AOL, at ad:tech San Francisco and we rebranded AOL Networks to AOL Platforms to better represent our global offerings and strategy.

Our vision is to build the most sophisticated, efficient and open technology platforms for global brands, agencies and content owners - with innovative capabilities supporting cross-screen programmatic planning and buying, unified data optimization and the delivery of premium experiences to consumers whether on desktops, mobile devices, video or linear TV. With these priorities in mind, it is important that we have talented and accountable leaders at the helm of our top investments.

Leadership Appointments

Ad.com serves as a core and important pillar for AOL Platforms. Our massive cross-screen business continues to thrive, contributing significantly to AOL Platforms' $785M of 2013 revenue. As we look towards the future, we see a tremendous opportunity to extend Ad.com's powerful scale and performance to premium experiences across the network, AOP and MARKETPLACE, Pictela and ADTECH. I believe that dynamic creative optimization and real-time, data-driven ad experiences are the future of display, and there is no business better poised to lead this movement at scale than Ad.com. Don Kennedy has been instrumental in the success and meteoric growth of this business for well over ten years and I'm pleased to announce his appointment today as president of Ad.com.

I am also happy to announce that Toby Gabriner will lead ONE, as well as assuming leadership responsibility for Adap.tv. Toby brings more than 14 years of ad tech experience to his new role at ONE, where he will focus on building a fully integrated enterprise solution for brands, agencies and publishers and growing the revenues generated by this key pillar of our business. In addition to working with Adap.tv, he's driven success at a number of other companies, including Carat Interactive, [X+1] and Tribal Fusion. I'm looking forward to working closely with Toby as our vision for ONE continues to take shape and we go to market in full force.

Adap.tv co-founder and CEO, Amir Ashkenazi, has been named president of AOL Platforms. Amir will play a critical role in Platforms' strategy as well as work with Seth Demsey, Teg Grenager and Toby Gabriner on our ONE platform and Ran Harnevo on the AOL On video strategy. Amir has long-proven to be a visionary leader and entrepreneur, and I am excited to have him impact more of our business with his expanded role.

Gravity Joins AOL Platforms

Last but certainly not least, today we also welcome another best-of-breed platform in Gravity to AOL Platforms. AOL acquired the cross-screen content personalization and Interest Graph company in January of this year, and it will be an important part of how we service our publisher and brand clients moving forward. Both publishers and brands use the platform today to understand consumer interests, similarities and intent.

I believe our strategy and structure is in place to lead the market in automation, video and premium experiences. Our powerful technology platforms are global, data-driven, modular and fully cross-screen (TV included). We are committed to meeting our advertiser, agency and publisher client needs today, and helping them in the future as the market evolves in near-real time.

Mar 28th 2014

AOL Partners with AdWeek Europe 2014

AdWeek Europe kicks off in London today – and we're excited to announce that AOL is one of the key partners. In its second year, AdWeek Europe is a hybrid of inspiring thought leadership featuring the world's best and brightest, with engaging special events that galvanize targeted constituencies.

AdWeek draws from the client, media and broader cultural communities with a focus on key business drivers that shape and influence the global industry.

Over the course of the conference, AOL will host and participate in a number of panel discussions and keynotes around the most important topics in the advertising and media business right now.

AOL's panel sessions include:

Monday 31st March
@ 9:00 AM (GMT) – WIRED Content 3.0 - AOL UK MD, Noel Penzer features on an industry panel tackling brands, convergence, content, distribution and always-on consumer

@ 10:30 Shifting Premium Pounds Online – AOL's Head of International, Graham Moysey leads a discussion on video and our new premium video platform, AOL On

@ 16:30 Attacking Chaos: Automate to Simplify – CEO of Adap.tv, Amir Ashkenazi keynotes on marrying the power of digital with the simplified economics of TV

Tuesday 1st April
@ 9:00 WIRED 24/7 – HuffPost UK Editor-in-Chief, Carla Buzasi features on a panel to discuss redefining leadership in the ever-changing global landscape.

Wednesday 2nd April
@ 9:45 Agency Trading Desks Look at Programmatic – Moderated by AOL UK MD, Noel Penzer, AOL invites chats to the major trading desks about the role and future of programmatic advertising

Thursday 3rd April
@9:00 London Native Ad Forum – AOL UK's Head of Planning, Insight & Research, Steve Payne will host a block of session on Native advertising with industry leaders

Can't make it to any of the discussions, but curious as to what AOL has to say? No worries – you can catch the live stream here.

Oct 29th 2013

AOLer Wins Global Emerging Leader Award

AOL prides itself on its pipeline of leadership talent – such as our audience development manager, Ainul Huda. We're thrilled to announce that he was recently honored with the Global Emerging Leader Award from Asian MBA International, the largest group of Asian professionals and MBA students in the U.S.
The award recognizes top-level, high-caliber Pan-Asian executives who are a source of inspirational leadership, strong role models for Pan-Asian youth, and possess impressive knowledge, expertise and creativity in their trailblazing efforts to cultivate positive change and support for organizational and community advancement efforts.

In his role on the Audience Development team, Ainul heads the central paid acquisition team, which generates revenue and traffic for AOL properties through investments in external partnerships. In a previous role at AOL, he provided investment and optimization guidance for various organic and paid initiatives to help grow and retain users.

Ainul received the award during the organization's Annual Leadership Conference, which connects business students and professionals with multi-national corporations and government agencies for advancement of their careers.

The conference -- which saw an attendance of over 3,000 people -- focused on U.S. companies' growing international revenue streams and the evolution of workforce diversity from "nice to have" to "must have" in order to compete in the global marketplace.
We're proud to have talented individuals who are smart and love what they do. Congrats, Ainul!

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