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Dec 13th 2011

Cambio Forms New Group, Partners with Wetpaint

We're excited to announce the formation of Cambio Group, a new division created to achieve greater reach, strategically share content and create integrated cross promotions with best-in-class content providers. Wetpaint, a next-generation media company that offers a premier social entertainment experience to its users, will be our first partner.

Together we offer groundbreaking, original programming and social network experiences, connecting teens and young adults to their favorite stars and entertainment.

The formation of Cambio Group and the Wetpaint partnership follow the successful fall launch of Cambio 2.0, which included the announcement of deals with some of today's leading entertainment industry creators, including Mark Burnett, Warner Brothers Digital Distribution, McG, Christine Vachon, and Jennifer Lopez to name a few.

To learn more about our partnership read the official release here.

Check out one of our CliffNotes Film Shorts, animated, irreverent versions of literary classics, produced by Mark Burnett, Coalition Films and AOL Studios below:

Nov 7th 2011

Arianna Honored at Glamour's Women of the Year Event


Last night, Arianna was honored by Glamour Magazine as one of its Women of the Year at Carnegie Hall in New York City. The awards highlight women for their extraordinary accomplishments and positive influence on women around the world. Others who made the 2011 list include: Jennifer Lopez, Tory Burch, Laura Bush, Chelsea Handler, Gabrielle Giffords, Cindy Sherman, and Gloria Steinem. Honored as a pioneer in the digital space, Barbara Walters presented the award to Arianna.

Glamour on Arianna in its latest issue:

"Huffington's vision propelled HuffPo, in five short years, from start-up to one of the most visited news sites on the Web and made the way we both gather and consume news less passive, more participatory-and more fun."

The feature also highlights Arianna's mission to inspire other women:

"I feel so profoundly that each one of us has a unique destiny," Huffington says, adding that success is more likely to come "when we focus on our own talents instead of looking over our shoulder."

"If my daughters, and women of all ages, are to take their rightful place in society, they must become fearless," she likes to say. "If you want to succeed big, there is no substitute for simply sticking your neck out."

Click here to read more about Arianna and the other Women of the year.

(This image is courtesy of Getty and is not for distribution.)

Oct 7th 2011

Laugh, Love and Learn With AOL's New Video Series



It's no secret that online video is popular. Really popular. In fact, we've grown unique visitors to our video properties 86% year over year*. We've have grown our library to more than 300,000 premium videos and we've been #1 in video on key topics such as technology, autos, travel, fashion, food and home. AOL Video is one of the top-10 video platforms on the Web with 43.9 million unique viewers and 403.6 million U.S. streams per month**. We believe in the future of online video and bringing it to our consumers everywhere they live on AOL.

Our original series, You've Got, our one-minute daily series on AOL.com, just surpassed 100 million views.

Our relaunched Sessions series on AOL Music, grew 208% year over year***, and attracted 3 million streams in August 2011.

But not to rest on our laurels, we're going to take it to a whole new level. We're excited to announce 15 new original video series featuring some of the biggest names in the entertainment business about some of the topics our consumers care most about. Some of the series are already live, and the remaining series will roll out over the next several months. Many of the shows are produced in-house by the AOL Studios team in Los Angeles and New York.

Included in these new series, is "Tiger Beat Entertainment", an entertainment news and lifestyle show for teens and young adults, produced in collaboration with Jennifer Lopez and her company Nuyorican Productions, along with Believe Entertainment Group. It will be distributed through and in partnership with AOL and Cambio, a venture of the Jonas Group, MGX Lab and AOL, and will be produced at Cambio's Hollywood studio.

Here's a snapshot of the rest of our exciting new series, featuring a lot of names you know:

  • Little Women, Big Cars: From bake sales and soccer games to gossip and divorce, four moms navigate the comedy and drama of suburban life. Starring Ed Begley Jr., Antonio Sabato, Jr., Julie Warner and Kristy Swanson. Produced by Vuguru.
  • A Supermodel Stole My Husband: A lighthearted makeover show in which a frustrated wife enlists an adored supermodel to help transform her husband. Produced by AOL Studios.
  • Heidi Klum on AOL: A guide to fabulous living for everyday women, including fashion, beauty, parenting, lifestyle, fitness and nutrition. Produced by Full Picture.
  • Jocks & Jills: Sports show meets The View in a fresh and funny sports talk show hosted by a rotating panel of diverse celebrity guests. Produced by Flavor Unit Productions.
  • Lost in Translation: Reality series following Angie Martinez, hip hop DJ and famous 'Nuyorican,' as she attempts to learn Spanish, learn to cook, date and reclaim her Puerto Rican heritage. Produced by Flavor Unit Productions.
  • Fearless Living: Based on her bestselling book, On Becoming Fearless, Arianna Huffington, looks at the many aspects of living a fearless life – from motherhood and parenting to beauty and health to navigating the workplace to friendship, relationships, and aging gracefully. Produced by AOL Studios.
  • The Tanning Effect: Steve Stoute, bestselling author of The Tanning of America, interviews entertainment icons and pop culture thought leaders including Jay-Z and Pharrell Williams; the series is sponsored by State Farm. Produced by AOL Studios.
  • Sessions: Original, exclusive performances with hitmakers like Alicia Keys, Rihanna, Adele and Lady Gaga. Produced by AOL Studios.
  • Unscripted: Celebrity co-stars interview each other – with users' burning questions. Past talent includes Justin Timberlake, Jennifer Aniston, Robert Pattinson and Adam Sandler. Produced by AOL Studios.
  • You've Got: Everyday, everyone from Barack Obama to Elmo to Matt Damon tells the world what "You've Got". Produced by AOL Studios.
  • Autoblog - The List: Hosts who consider themselves true automotive aficionados must tackle crazy car challenges off of 'The List,' created by Autoblog's expert editors. Produced by AOL Studios.
  • The Interface: Exclusive performances from breaking artists, including the best up-and-coming artists like Mumford and Sons, Rogue Wave, Manchester Orchestra and The National. Produced by AOL Studios.
  • MMA Hour: Get up close and personal with the celebrities of the MMA Fighting world, from the web's best MMA Fighting resource. Produced by AOL Studios.
  • The Engadget Show: Industry leaders and tech luminaries take the stage in front of one of the largest audiences of tech enthusiasts. Produced by AOL Studios.
  • CliffsNotes Films: Short, animated, irreverent and interactive versions of literary classics, with Sony Pictures' film Anonymous (releasing October 28th) as the exclusive sponsor of the first six shorts. Produced by Mark Burnett, Coalition Films, Josh Faure-Brac and AOL Studios.
  • AIM High: TV broadcast-quality action series following Nick Green as he juggles high school with being a secret government agent. Starring Jackson Rathbone from Twilight and Aimee Teegarden from Friday Night Lights. Produced by Warner Brothers.

We hope you tune in. Thanks for watching.

Sources:
*August 2011 comScore Video Metrix
**June 2011 comScore Video Metrix, based on Content Type Videos
***August 2011 Omniture SiteCatalyst

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