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This week paidContent released their list of the world's 50 most successful digital media companies, and AOL earned a spot on the list for the second year in a row. The paidContent 50 ranks digital-media companies by measuring the revenue earned from digital content, or from the advertising around that content. Other companies featured on this year's list include Google, Bloomberg and Thomson Reuters.

Read how AOL made this year's list by clicking here.

Goviral was sponsor this week of the Internet Advertising Bureau UK Great British Social Media Festival, which attracted a sold-out crowd in East London. Mads Holmen, goviral Planning Director, spoke to delegates at the annual event, designed to inform and educate about the importance of a robust, well-thought out, relevant social media strategy through new case studies, research and first-hand insights.

Mads' presentation, 'Engaging Generation Social,' was well received and sent Twitter wild. He discussed the prominence of social media, with the social generation forecast to become the biggest consumer group on the planet by 2015. Mads also discussed how the role of advertising will adapt to engage, impact and give generation social a reason to be receptive. Representatives from Google, Microsoft, Twitter and Samsung were also on hand at the event.

Learn more about Goviral and its video offerings here and read about more social insights Mads presented at Social Media Week in February.