Displaying

bbc posts

Aug 10th 2012

AOL On Network Launches on TiVo® and Releases Latest Connected TV App

We're very excited to share the news that The AOL On Network has launched version 2.0 of our widely popular app for connected TVs. The upgraded app boasts a slick new interface as well as high-definition videos from AOL original content properties and its premium content partners, including everyone from Reuters to Entertainment Tonight to Gourmet TV and BBC.

The app features a selection of video from our massive library of more than 380,000 short-form videos. And best of all, we have hundreds of fresh new videos being added every day, so users are encouraged to check back often for more videos on their favorite topics. The upgraded app is now available on Samsung Smart TVs, Roku and Sony. We're also excited to reveal that TiVo will join the list of supported platforms in the coming weeks.

The launch of our new app brings great news on the advertiser front as well. Version 2.0 features ad-serving capabilities that enable AOL advertisers to reach consumers across a variety of connected TV platforms. Connected TVs are one of the most desirable platforms for advertisers right now, and we have plenty of high-quality inventory that will be executed via pre-roll ad units.

AOL is proud to provide users with the best entertainment from cable and the web in one place. To learn more about our offerings, please read the full press release here.

Mar 6th 2012

The Huffington Post Makes Big Impact on Facebook and Twitter



The Huffington Post
, BBC, and The Guardian were recently named the three most viral news sources on Facebook and Twitter. The rankings, compiled by Dublin-based NewsWhip, were determined by the number of stories that received more than 100 Twitter mentions and more than 100 Facebook likes or shares in the month of January.

On Facebook, The Huffington Post took the lead by a large margin with 2,267 stories receiving more than 100 Facebook Likes in January. This is more than ABC, Fox News, MSNBC and The Washington Post combined.

On Twitter, The Huffington Post was ranked fourth with 895 stories that received more than 100 mentions, followed by HPMG properties TechCrunch (716), and Engadget (569) in sixth.

(Image courtesy of NewsWhip.)

Oct 11th 2011

Editors Room

AOL Video launched Editors Room, a new platform for the embed video market, which gives editors the opportunity to add premium, brand safe video to every page and digital publishers to generate additional revenue on those videos.

The platform offers Web editors and publishers access to over 250,000 curated premium videos from top media companies and independent producers including BBC News, Hearst, Meredith, Bonnier, blip.tv and GigaOM.

The Huffington Post Media Group tested the new product for a few months and appreciates the ease and speed - as the video platform was designed with editorial staff in mind. Nicholas Graham, Senior News Editor at the Huffington Post said, "Editors Room is a really great tool that keeps getting better. It has an easy-to-use interface and allows me to create multiple playlists that are easily updated. It saves me a lot of time since I'm not recreating the wheel when I need to add a new video to a playlist, plus I don't have to watch ads while I'm building them. I'm really glad I've been able to get a sneak peek at the product and I can't wait to see what comes next."

From current events and breaking news, to seasonal content, the Editors Room streamlines searching for relevant video content and offers publishers the ability to immediately monetize their video embeds with pre-roll and overlay ads.

In a comparison of two versions of the same content page – one with video and one without - readers spent 86% more time on the page with embedded video**.

This announcement follows a number of pivotal announcements for AOL Video – the recent launch of its premium video slate appealing to multiple audiences and advertising categories and our partnership with VivaKi to create a whole new video format. The AOL Video platform is growing 86% in unique views year-over-year* and ranks first in key industry categories, including Tech, Autos, Travel, Fashion, Food and Home.*

Check out the demo video below and for more information visit http://editorsroom.5minmedia.com.

*August 2011 comScore Video Metrix
**Internal testing averaging of content pages for one hour


Search the blog

Follow us

RSS feed

Subscribe

AOL Blog Archives

Select Month