Today we announced that Janet Balis will be rejoining the AOL team as the Head of Sales Strategy, Marketing and Partnerships for AOL Advertising. In this role, Janet will be primarily responsible for developing the strategy for AOL Advertising's products and services, driving marketing and sales strategy across the full sales offering including video, social, premium display and mobile formats as well as playing a critical role with top clients and agencies. She will report to me and be responsible for contributing to advertising partnerships that bring forward new, innovative opportunities for brand marketers, with a focus on integrated, cross-platform solutions.
We are thrilled to welcome Janet back to AOL to become a part of the advertising leadership teamas we continue to partner with our clients and agencies to create cutting-edge strategic marketing solutions. Janet is an award-winning professional in the industry known for driving creative large scale ideas, and has been a strategic partner to many world-class brands. (She was named a 2010 Women to Watch by Advertising Ageand a 2006 Crain's Top 40 Under 40.) Janet has years of experience in marketing and sales strategy, as well as sales management and creative development. Her expertise is a strong complement to our advertising leadership team and will undoubtedly be an asset for our business.
For more information see the full release here.
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